Although this might sound obvious, it’s a long way from what actually happens in a lot of situations, which aren’t Design to Value led.
If market demand starts to increase, is there an opportunity to take advantage or vice versa.If a construction partner finds a cheaper way to deliver a part of the project does that put holistic value at risk or maybe it allows investment elsewhere where more value can be delivered.. As design moves towards construction and beyond, an.
approach needs to ensure that all parties are doing the job that fits their capability best and decisions are made with a focus on delivering shared value, to client, the client’s customers, the widest project team and society.. Of course, the way the work is contracted needs to be aligned to sharing value, of which financial risks and opportunities play a significant role; but that is another story….Professor John Dyson spent more than 25 years at GlaxoSmithKline, eventually ending his career as VP, Head of Capital Strategy and Design, where he focussed on developing a long-term strategic approach to asset management..While there, he engaged Bryden Wood and together they developed the Front End Factory, a collaborative endeavour to explore how to turn purpose and strategy into the right projects – which paved the way for Design to Value.
He is committed to the betterment of lives through individual and collective endeavours.. As well as his business and pharmaceutical experience, Dyson is a Professor of Human Enterprise at the University of Birmingham, focussing on project management, business strategy and collaboration.. Additionally, he is a qualified counsellor with a private practice and looks to bring the understanding of human behaviour into business and projects.. To learn more about our Design to Value philosophy, read Design to Value: The architecture of holistic design and creative technology by Professor John Dyson, Mark Bryden, Jaimie Johnston MBE and Martin Wood.Available to purchase at.Some time ago now, after I had really started to explore in a very practical way the ideas of collaboration, we stumbled across a factor which on reflection should have been more obvious; working in an environment which had a strong architectural inheritance.
The place, the environment, the location , the aesthetics all had a part to play, and a very significant part to play, in the quality of collaborative problem solving.. Albert Mehrabian's rule in communication is that the spoken word only carries only 7% of the emotional impact, 38% is the tone of voice and 55% is the facial expression.
In a similar vein we found that only a small part of collaboration is bringing people together.with multiple aims of investment cost efficiency, running cost efficiency, while reducing the huge social cost of re-offending which comes with an £18Billion a year price tag to the UK economy.
There was even a proposal to develop the building technology so that inmates could be involved in the programme, building their skills, and making them more employable once released.. And there are technologies being developed now that can produce net carbon negative concrete, this would have offered the Ministry of Justice programme the possibility of a carbon negative prison as well as delivering all the other benefits.. What we also forget is a fact that should motivate us and give us hope.Renewable energy is lower in cost than fossil fuels.
That’s lower in cost!To put that in context, if the quantity of electricity used by the UK about 320 Bn KWh per year was moved from gas to offshore wind the saving would be £126Billion per year.